The Miss Universe pageant was first introduced in 1952 in Long Beach, California, USA. The event was initiated by the American entrepreneur and television producer Catalina Swimwear, which was a leading swimwear manufacturer at that time.

Initially, the pageant started as a marketing initiative to promote swimwear products. However, it quickly evolved into one of the most prestigious beauty contests in the world. Since then, each year, the finest women from various countries compete in the Miss Universe pageant to vie for the title of Miss Universe and become global beauty ambassadors.

The competition includes various stages, including swimsuit and evening gown segments, as well as interview sessions where contestants are tested on a range of global issues. Miss Universe is not only about physical appearance but also about personality, knowledge, and the positive influence winners can have.

Over time, Miss Universe has grown into a platform used by its winners to promote various social, humanitarian, and environmental issues. The pageant has also helped raise awareness about global concerns and has inspired countless women around the world.

The primary goal of holding Miss Universe is to promote peace, cultural tolerance, and international cooperation through a global beauty platform. The contest aims to draw attention to social, humanitarian, and environmental issues by leveraging the influence and attention held by its winners.

Furthermore, Miss Universe serves as a means to provide women from diverse backgrounds and countries with an opportunity to broaden their horizons, build self-confidence, and become positive representatives of their cultures. The event seeks to promote the idea that beauty extends beyond physical appearance, encompassing personality, knowledge, and dedication to important global issues.

Thus, the main objective of Miss Universe is to foster unity, expand cross-cultural understanding, and give a voice to global issues that require attention.